Fundamentals of Character Design: How to Create Engaging Characters for Illustration, Animation & Visual Development

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  What is it about the characters we see in our favorite books, animated films, and games that make us laugh, cry, and respond to them? How do character designers develop ideas that are unique, memorable, and captivate us as an audience? This book answers these questions and more, taking a comprehensive, visual, and analytical approach to discover just what it is that makes a character appealing. Understand key principles like shape language, proportion, and exaggeration, and learn from talented professionals who share industry secrets for getting the most out of anatomy, gesture, expression, and costume. Uncover ways to convey relationships and interaction between multiple characters, and how narrative fuels authentic and engaging characterization. With hundreds of lively illustrations to inspire and study, and tricks of the trade from celebrated artists, this thorough and insightful volume is an essential library addition for anyone interested in character design.


 3dtotal.com has been positioned at the forefront of CG websites since 1999, providing aspiring and professional artists with the news, techniques and inspiration they need to grow in the 3D industry. The website offers a variety of training products, inspirational image galleries, a free texture resource library, plus literally hundreds of free tutorials covering a variety of subjects for 3D artists and digital painters.

 In 2006, 3dtotal.com Ltd entered into a partnership with Focal Press, an Imprint of Elsevier, to launch the popular book series Digital Art Masters and Digital Painting Techniques. The premise for these books was to provide high-quality content to inspire and educate the next generation of digital artists, featuring the work of top industry professionals, detailed tutorials and image breakdowns. These books have since become firmly established as indispensible resources for any serious CG artist.

After five successful years of working with Focal Press, 3dtotal Publishing was launched in 2010 as an independent publisher. As well as self-publishing the later volumes in the Digital Art Masters and Digital Painting Techniques series, 3dtotal Publishing has successfully launched several new titles, including: Beginner's Guide to Digital Painting in Photoshop, Elysium - The Art of Daarken, Prime and Beginner's Guide to Creating Manga Art and many more.

 With several new titles planned for 2015 and beyond, 3dtotal Publishing is now firmly established as one of the most exciting, up-and-coming digital art publishers in the world. Watch this space to discover more exciting titles on the horizon!

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