Making the Connections: Using Internal Communication Strategy to Turn into Action 46114
Паперова книга
46114
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ISBN978-0566087806
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Видавництво
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Автор
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Рік2008
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МоваАнглійська
2'400 ₴
Все про “Making the Connections: Using Internal Communication Strategy to Turn into Action”
Від видавця
Companies know that communication with their people is vital if the energies and the efforts of their employees are to point in the same direction. Making the Connections shows how to use internal communication strategy to turn into action. Bill Quirke demonstrates practically how businesses can use internal communication to achieve differentiation, to improve their quality, customer service, and innovation, and to manage change more effectively. He describes the why, what the and how the of internal communication - why business needs better communication to achieve its objectives, what internal communication needs to deliver to add value, and how organizations need to manage their communication for best results. This new edition contains a wealth of new material, with pragmatic advice and new case studies. Four new chapters cover how to develop internal communication strategy, global communication, engaging employees, and helping leaders communicate more effectively. Making the Connections is based on the extensive international experience of one of the most knowledgeable and leading authorities on internal communication. This thoroughly revised new edition explores the impact of new technology, regulation, globalization and the changing relationship between employer and employees on the process of internal communication.
Анотація
Making the Connections: Using Internal Communication Strategy to Turn into Action
Всі характеристики
- Видавництво
- Автор
- Категорія
- Номер видання2-ге вид.
- Рік2008
- Сторінок384
- Формат170х240 мм
- ОбкладинкаМ'яка
- Тип паперуОфсетний
- МоваАнглійська
Товар входить до категорії
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Самовивіз з відділень поштових операторів від
45 ₴ -80 ₴ -
Доставка поштовими сервісами - тарифи перевізника
Рецензії