UX for Business: How to Design Valuable Digital Companies 1st Edition 273419

Паперова книга
273419
UX for Business: How to Design Valuable Digital Companies 1st Edition - фото 1
  • ISBN
    978-1098110598
  • Видавництво
  • Автор
  • Рік
    2024
  • Мова
    Англійська
  • Ілюстрації
    Чорно-білі
1'700
Купити

Все про “UX for Business: How to Design Valuable Digital Companies 1st Edition”

Від видавця

Many UX designers are surprised to learn that much of the job isn't about drawing things. It's about knowing what to draw and how to convince people to build it. Whether you're a one-person design team making products from scratch or a C-level product leader managing many products and strategies, UX for Business is your missing guide to real-world business design.
You'll not only learn how to think about design as a professional but also discover how design can move the needle for your entire company. Author Joel Marsh helps you understand stakeholders, business models, the process of designing valuable solutions, dangerous choices that can ruin a product, and how to gain the attention your work deserves. You'll also explore the principles of designing common types of digital products and services, from portfolio sites to social networks to ecosystems.
With this book, you'll learn:
  • How to design the right things by understanding value, diagnostics, and probability
  • How to conduct UX research and analysis without the luxury of time or money
  • The most important aspects of common digital business models
  • Methods for getting things done under less-than-ideal circumstances
  • How to avoid common pitfalls caused by inexperience
About the Author
Joel is the founder of Peekerton, a company that does confidential user experience analysis and design for high-value clients like global private equity investors, new corporate ventures, and strategic agencies. As a UX Architect his work represents hundreds of millions of users and billions of dollars in investments, including some of the most famous companies in the world.

Рецензії

0

Всі характеристики

  • Видавництво
  • Автор
  • Категорія
  • Рік
    2024
  • Сторінок
    360
  • Формат
    165х235 мм
  • Обкладинка
    М'яка
  • Тип паперу
    Офсетний
  • Мова
    Англійська
  • Ілюстрації
    Чорно-білі

Товар входить до категорії

  • Безкоштовна доставка в поштомат від 850 ₴
Схожі товари
AGILE. Практическое руководство
91864
Project Management Institute
450 ₴
Lean UX. Створення класних продуктів із командами Agile
277961
Джеф ҐотельфДжош Сейден
570 ₴
Clean Agile: Back to Basics (Robert C. Martin Series) 1st Edition
114482
Robert C. Martin
665 ₴700 ₴
Безпека розробки в Agile-проектах
78371
Лаура БеллМайкл Брантон-СполлРич СмитДжим Бэрд
800 ₴
Create Your Successful Agile Project. Collaborate, Measure, Estimate, Deliver. 1st Ed.
244802
Johanna Rothman
2'000 ₴
Hands-On Guide to AgileOps. A Guide to Implementing Agile, DevOps, and SRE for Cloud Operations. 1st Ed.
244682
Navin Sabharwal, Raminder Rathore, Udita Agrawal
2'100 ₴